What’s Next for Focus V? Decoding Their Bold Product Strategy Shift in 2025

Updated: October 21, 2025
Analyzing Focus V’s 2025 strategy: CARTA 3’s rumored features, Carta Sport value focus, and Tracer’s ultra-portable niche. Full breakdown!

Future of Focus V - Carta Sport and Carta 3

Focus V has carved its name into vaporizer history with boundary-pushing devices like the original CARTA and the critically acclaimed CARTA 2, a portable e-rig that redefined convenience and performance for enthusiasts. Yet, the brand’s journey has never been linear. Recent developments—including the CARTA 2’s discontinuation following a patent dispute—have sparked questions about Focus V’s next move. Now, with two confirmed 2025 releases (CARTA 3 and CARTA Sport) and the stealthy Tracer portable wax vaporizer on the horizon, the brand is signaling a pivotal shift.

So, what does this mean for Focus V’s future? The CARTA 3 is poised to inherit the flagship mantle, while the CARTA Sport—positioned as a budget-conscious counterpart—hints at a broader audience strategy. Meanwhile, the Focus V Tracer, a compact wax vaporizer, could streamline entry-level dabbing without compromising Focus V’s signature tech-forward ethos. While official details remain under wraps, these releases suggest a calculated play: diversifying their portfolio to simultaneously cater to casual users, enthusiasts, and price-sensitive markets.

This isn’t just about replacing a legacy device—it’s about redefining accessibility in a competitive industry. In this analysis, we’ll explore how Focus V’s upcoming lineup could shape the market, drawing parallels to their past innovations and current industry trends. Can they balance premium aspirations with mass appeal? Will the Tracer democratize dabbing without diluting their brand? And how might the CARTA 3 innovate beyond its predecessor?

Join us as we unpack Focus V’s new upcoming releases. Starting with the product we have the most information on, the Carta Sport.

Focus V CARTA Sport: Now Available and Setting the Stage for CARTA 3 

Focus V has officially launched the CARTA Sport, marking an important milestone in their innovation journey as they prepare for the grand unveiling of the CARTA 3. This device represents a strategic step forward, beautifully engineered with new features designed to enhance the user experience while maintaining accessibility. The CARTA Sport successfully bridges the gap between the established Carta 2 and the highly anticipated CARTA 3, building anticipation for what’s to come.

Currently available, the Sport delivers on Focus V’s promise of a budget-conscious approach without sacrificing quality. Priced competitively with the Carta 2, it positions itself as an accessible entry point into Focus V’s ecosystem while introducing innovative features that will carry forward to future models. You can check out our detailed ranking page of the best electric dab rigs and compare the Carta Sport with other e-rigs. 

A fitting analogy for this approach mirrors Samsung’s Galaxy A series in relation to their flagship S series. Much like the Galaxy A line, which incorporates the premium design language of the S series but streamlines certain high-end specs to achieve a more accessible price, the CARTA Sport balances familiarity and affordability. Both strategies aim to broaden their brand’s reach—Samsung by offering a sleek, cost-effective alternative to its top-tier devices, and Focus V by delivering a refined iteration of their advanced Carta lineup. The Sport, like the Galaxy A, shares visual and functional DNA with its higher-end counterparts but focuses on essential features to meet the needs of a wider audience.

Real-World Performance and Features

Now that the CARTA Sport is available, we can confirm many of the speculated features have become reality, with some exciting additions:

Confirmed Key Features:

  • Enhanced Durability: Shock-resistant exterior with IPX4 water resistance for outdoor adventures
  • Removable Air Path System (Carta Connect): Tool-free magnetic design for effortless cleaning and maintenance
  • Extended Battery Life: Large 2700mAh battery delivering 35-40 sessions per charge with fast USB-C recharging
  • Improved Airflow: Optimized vapor production through widened air path design and dedicated reclaim channel
  • Bluetooth-Enabled App Control: Customize temperature, LED colors, and vibration settings via smartphone
  • Cross-Compatibility: Designed to work seamlessly with the INTELLI-CORE line of heating chambers

Focus V confirmed some innovative features like the Carta Connect and the Control Stick.

1. CARTA Connect: Revolutionizing Reclaim Management

Focus V identifies reclaim buildup as a major pain point for e-rig users, and the CARTA Connect is their direct response. This feature is a removable, modular air path designed to simplify cleaning and maintenance.

Key confirmed details:

  • Removable Design: The air path can be detached from the device, allowing users to easily access and clean reclaim residue—a common frustration with traditional e-rigs.
  • Streamlined Maintenance: Focus V claims the Connect system reduces downtime between sessions, as users no longer need to disassemble the entire device to clear clogs or sticky residue.
  • Reclaim Catcher: There’s now a small outer ring around the base where the glass bubbler sits. This is meant to help catch any reclaim that might slip through, making it easier to clean.

2. Control Stick: Precision Airflow, Simplified

The Control Stick is Focus V’s solution to customizable airflow—a glass component that replaces traditional carb caps or complex dial systems.

Confirmed details include:

  • Analog-Like Adjustments: A glass stick that users physically rotate or adjust to control airflow, mimicking the tactile experience of traditional dab rigs.
  • Intelli Core Compatibility: Works seamlessly with Focus V’s Intelli Core atomizers, ensuring consistent performance across their ecosystem.
  • Flavor-Focused Design: Glass construction prevents flavor contamination (a common issue with silicone or metal airflow components) and withstands high temperatures.

The OLED Dilemma: Sacrifice or Smart Move?

Focus V opted to remove the OLED screen from the Carta Sport. This news has generated mixed reactions within the community. Focus V has clarified that this decision prioritizes extended battery life and a simplified interface tailored to the CARTA Sport’s rugged, on-the-go design. While some users have expressed disappointment over losing the screen’s real-time feedback, others recognize its removal as a strategic trade-off to enhance durability and portability.

This strategy mirrors a common trade-off in budget e-rigs, where brands streamline displays to prioritize core functionality. For example, devices like the Utillian 8 V2 similarly opt for minimalist controls, reinvesting savings into features

On this note, we concluded that the CARTA Sport is not intended to replace the CARTA 2; frankly, it doesn’t seem like it will. Rather, it was made to serve a distinct purpose. The Sport seems to have a slightly different approach; it’s better for on-the-go use and comes with some new features, but those of you who want to replace the Carta 2 might need to wait for the Carta 3. 

Speaking of which, the Carta 3 is where Focus V needs to deliver—not just for new users but for the dedicated community that made the Carta 2 a legend. Let’s get into what we know so far.

Introducing the CARTA 3: What We Know So Far

While specific details about the CARTA 3 remain under wraps, Focus V has teased it as their “most advanced device yet,” promising a revolutionary upgrade that builds upon the successes of its predecessor. This forthcoming device is expected to reset industry standards, offering users an unparalleled dabbing experience. 

While Focus V has been tight-lipped about specifics, leaks and teasers hint at a device that refines the CARTA 2’s strengths while addressing user feedback. Here’s what the community anticipates:

  • Enhanced Tech Integration: Rumors suggest AI-driven temperature calibration, potentially offering real-time adjustments for smoother hits. A redesigned app with cross-device sync capabilities, possibly integrating with smart home ecosystems.
  • Sustainability Focus: Insider whispers point to eco-friendly materials and a modular design, allowing users to replace parts like atomizers or batteries independently—a win for longevity and reduced waste.
  • Power Meets Precision: Expect faster heat cycles (sub-10-second claims are circulating) and expanded temperature ranges, catering to both low-temp flavor chasers and high-intensity users.
  • Improved Battery Life: Longer sessions could be on the horizon with enhanced battery performance, ensuring uninterrupted enjoyment.
  • Sleek Design: Focus V is known for its ergonomic designs, and the CARTA 3 is expected to continue this tradition with a modern and user-friendly aesthetic.

What Fans Are Saying About the CARTA 3 (…and What They’re Looking For):

The hype is real, but so are the requests. Here’s what enthusiasts are whispering (or shouting) while waiting for the CARTA 3:

  • Give me a battery that doesn’t ghost after two seshes!
    Newer battery tech is a must, but so is smarter power management. Let us dim (or nix) flashy screen LEDs when not in use—just show temp, timer, and keep the vibes low-key to save juice.
  • No more creaky plastic, please!
    A few extra internal screws could turn the CARTA 3 from “solid” to indestructible. Reinforce that chassis, Focus V—we’ll pay extra for that tank-mode feel.
  • Fix the spinner cap!
    The Gen 2 chamber’s cap gets roasted (literally) for being finicky. A redesigned, user-friendly spinner cap would earn instant fanfare. With the introduction of the new control stick, it seems they might just have addressed this concern.
  • Let me customize everything.
    Why not let us tweak screen brightness levels? Or add a “stealth mode” that kills all lights except essentials? Bonus points for a tiny LED ring around the chamber—because aesthetics matter.

While the CARTA 3 promises to captivate loyalists with its rumored flagship upgrades, and the CARTA Sport strikes a balance between affordability and streamlined portability, Focus V’s latest addition—the Tracer—completes the trio by catering to those who prioritize true on-the-go versatility. Designed for dabbers who demand pocket-sized convenience without sacrificing performance, the Tracer could redefine what it means to enjoy concentrates discreetly. Let’s break down its potential to carve a niche in Focus V’s evolving ecosystem.

Dive Deeper into CARTA 3 Speculation

For those eager to explore every rumor, leak, and industry insight about the upcoming CARTA 3, we’ve compiled an in-depth analysis in our comprehensive blog post. 

This detailed exploration covers everything from anticipated release timelines and pricing speculation to technical breakdowns of rumored features and how they might build upon the innovations we’re already seeing in the CARTA Sport. Whether you’re considering waiting for the CARTA 3 or curious about how it will compare to the current Sport model, our Carta 3 Sneak Peek provides the most up-to-date information available.

Focus V Tracer: Portability redefined?

While the CARTA 3 and Sport dominate discussions about Focus V’s 2025 roadmap, the Tracer quietly emerges as the dark horse of the lineup. Positioned as an ultra-portable wax vaporizer, the Tracer appears designed for users who prioritize discretion and mobility—think outdoor adventurers, festival-goers, or anyone seeking a dab-ready device that fits in a jacket pocket.

What We Know (Confirmed Features):

  • Ultra-Portable Design: Focus V claims the Tracer is their smallest and lightest vaporizer yet, likely competing with pen-style devices like the Puffco Plus or Lookah Swordfish.
  • Interchangeable Tips: A modular system that may allow users to swap between ceramic, quartz, or titanium coils—a feature that could appeal to tinkerers and flavor chasers.
  • LED Interface: A minimalist display for temperature control and battery life, suggesting Focus V is prioritizing ease of use over complex menus.
  • Removable Airpath: This hints at easier cleaning and maintenance, a common pain point for portable wax devices.
  • Bluetooth Connectivity: Likely tied to the Focus V app (used with the CARTA 2), enabling precise temperature adjustments and firmware updates.

Final Thoughts

The sunsetting of the CARTA 2 is bittersweet for fans, but Focus V’s pivot to next-gen devices signals ambition. If the Carta 3 and Sport deliver on their promises—seamless tech, sustainability, and portability—they could redefine what enthusiasts demand from Electric Dab Rigs. For those who prefer Dab Pens, it seems Focus V is preparing a unit for you. While their Focus V Aeris is a great Dab pen, the Tracer seems to be more in line with Budget-friendly units. 

For now, the community watches, waits, and wonders: Will Focus V’s evolution spark a revolution? Let’s wait and see. 

Thank you all for reading, and as always, keep vaping. 

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About Author

Avatar for Monon Oliver

Md Arannyk Monon Oliver is a seasoned SEO content writer with over a decade of experience in the cannabis industry. At TVape, he merges his extensive cannabis knowledge with vaporizer technologies, providing comprehensive and engaging product reviews that emphasize efficiency, build quality, and user experience. His work is featured on platforms like TVape and TorontoVaporizer, where his ability to simplify complex technologies is highly valued. Beyond his professional achievements, Oliver is knowledgeable about detox methods and has hands-on experience with various forms of cannabis. When not writing, he enjoys being a doting dad, cricket enthusiast, and travel lover, always eager to connect with the community.

The reviews and ratings draw from personal insights and over a decade of industry experience. They reflect the views of the Editor/Author and serve as a foundation for research. However, they should be used merely as a guide. We urge all visitors to conduct comprehensive research to achieve the most unbiased perspective before making a purchase.