Cannabis Purchasing Trends: Future Winners and Losers

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Nima Picture

by: Nima Noori

Founder and CEO of TVAPE
Updated: June 20th, 2018

On June 19, the Canadian Senate passed Bill-C45 which is set to mark the end of an era as the Trudeau Liberals in Canada legalize Cannabis across the country. This change will bring about a brand-new industry and a whole host of opportunity for businesses. However, with a budding industry will come growing pains; from potential shortages to lack of retail locations, a struggle is to be expected with such a monumental change.

As the largest Canadian distributor of dry herb vaporizers, we at TVAPE turned to our customers to gain insight on the reception of the legal market. We are curious about people’s purchasing habits and which factors will encourage them to switch from their current Cannabis suppliers, as well as what issues could drive them back into the black market.

The survey was done anonymously and no user data was detailed when answers were collected for the privacy of respondents. At the time of writing, over 1000 people had responded.

Market Share

We began the survey by asking customers how they obtain their cannabis in the current legal climate.

When looking at the graph, the “grey market” (e.g. dispensaries,  online mail-order cannabis websites) represents the majority with 33% of the results. Licensed producers (currently the only legal resource for Canadian medical patients to purchase cannabis) is close behind with 31% of the results. The Black Market (common dealers) makes up the 3rd largest segment at 26%.

By examining the largest 3 segments, we can see  59% of the market as it currently stands is purchasing cannabis through alternative or illegal channels. By contrast, medical patients purchasing from licensed producers make up for only 31% of the market.

Next, we looked to the future and examined how people planned to purchase cannabis post-legalization.

Government-run retail locations, like Ontario’s proposed “Ontario Cannabis Store” look to take up at least 18% of the market after legalization.

Licensed producers may have some of their market share disrupted by legalization, as only 24% of respondents say they will continue with LPs; this represents a 7% drop from the pre-legal marketplace.

The grey and black markets take the largest hits, with the grey market dropping from 33% to 17% and the black market falling from 26% to a mere 7%, which is the overall goal of this government initiative.

Interestingly,  we see a 10% increase in those wishing to obtain Cannabis by growing it themselves. While I think these green thumbs may be slightly ambitious on what they will be able to grow on their own, it’s clear that the interest to grow your own cannabis will increase post-legalization.

If we segment the grey and black market figures and compare them against the legal market, we can hypothesize 51% of the market will be supplied through government-sanctioned cannabis suppliers, while the grey and black markets will be reduced to only 24%.

Pricing

Next, we looked into the factors affecting people switching from black and grey markets towards the legal market. After all, simply making cannabis legal does not ensure everyone will begin purchasing from government-sanctioned shops.

The first factor is pricing. Many consumers have become used to the pricing structure in the current underground marketplace; as well, these same consumers have become accustomed to price breaks when buying in bulk. So, we decided to ask: if legal cannabis is more expensive, how likely are you to buy your cannabis legally?

50% of those surveyed said they are unlikely to purchase cannabis legally if the cost is too high, while only 27% of those who responded said they would likely purchase legal cannabis even if it is more expensive.

It is fairly obvious pricing is going to be a massive factor in deterring people from purchasing cannabis illegally. The government has to be prepared to match (if not beat) current street pricing, or else legalization will have significant difficulty competing with the black and grey market.

Availability

Another significant factor for making cannabis legalization a success is the availability of the products. Many finance-based articles point out the high demand for newly legal cannabis could potentially lead to shortages. Chuck Rifici, chairman and chief executive of Cannabis Wheaton Income Corp. commented on the situation in an article for the Financial Post stating, “I would be shocked if they did not sell out on the first day.”

When asked about availability, 62% of respondents said they are likely to obtain cannabis through the grey or black market if the legal market cannot keep up with demand.

This shows how important it is for the government and respective growers and shops to have supplies readily available from day one if they are ever going to combat the grey and black market during the wake of legalization.

With only 14 cities slated to have stores within Ontario for day one and only 40 opening within the first year, one can only imagine how lineups will be at the beginning, and this could very likely detract many people from obtaining cannabis this way.

Potency

When it comes to legal cannabis, there still is not much information on what the range of potency will be; and with figures like Dr. Christina Grant of the McMaster Children’s Hospital pushing for “limiting THC content in cannabis”, there is a potential for legal cannabis to have caps set for the percentage of THC content.

So, how important is potency to users? When asked if they would purchase legal cannabis if the potency is lower, 57% of respondents said they are more likely to obtain cannabis through the grey and black markets, with only 25% of respondents stating they would be likely to buy legal cannabis with lower potency.

Variety

It’s no secret there are multiple ways people consume cannabis in their daily lives. From dried herb and waxes to edibles and vape pens, countless ways have been created for those to consume.

We first asked consumers what types of cannabis products are currently available to them within the current legal climate.

While it’s no surprise dried herb is the most widely available cannabis product, edibles, oils and concentrates are also extremely popular with consumers and are readily available through the grey and black markets as they currently stand.

However, at the beginning of cannabis legalization, only dried flower will be available, leaving those who prefer edibles and concentrates out in the cold.

We asked survey takers how they planned to obtain these products if they are not included in legalization.

54% of respondents said they are likely to obtain these other cannabis products through the grey or black markets if they are not available through legal channels,with only 26% of respondents claiming they would not pursue variety outside of legal means.

Luckily, it appears the government understands some of these demands and plans to bring edibles and concentrates to the marketplace a year after legalization.

Ensuring the Success of Legal Cannabis

So, based on our survey data, how does the government plan to ensure the success of the legal cannabis market in Canada? From our data, we have determined there will be four main pressure points for consumers: pricing, availability, potency, and variety.

The government needs to build the legal market with these four pillars in mind; without any one of these, the black and grey markets will likely continue to thrive.

The biggest factors are going to be pricing and availability. Non-competitive pricing and lack of availability will only allow the black and grey markets to flourish especially when consumers will be protected by the law, leaving most of the risk solely on the growers and dealers.

If pricing is immediately competitive and cannabis is readily available and convenient to obtain, then people are more likely to make the switch to the legal market. The current “grey” dispensary market is a perfect example of how easily people will switch to a more structured model for obtaining cannabis if there is a more convenient alternative than waiting on a dealer to respond to a text message (not to mention the eventual awkward meet up). The overwhelmingly positive response to grey market dispensaries has made it pretty clear people are ready for cannabis in a retail capacity.

However, potency and variety are not to be overlooked as main factors for ensuring a successful legal marketplace. If the government cannot meet these demands, people appear more likely to turn to alternative sources for fulfilling their needs. However, if the government is able to supply consumers with a variety of high-quality, potent cannabis products, there will be far less need for people to look elsewhere.

With these pillars in place, a path of least resistance can be created for consumers to obtain cannabis legally, and in doing so will take funds away from the black market, eventually ending it completely. After all, it worked for alcohol, didn’t it?

We would love to hear from you, leave a comment weighing in on the upcoming plans for legalization!

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88 Comments

  1. Great article. I think potency and variety will be two of the deciding factors for people choosing between legal cannabis and the black market.

    • I think legalization is important because the law and the government need to reflect reality. The reality is that the majority of Canadians see little to no need to police and criminalize a plant or to provide oxygen for a criminal underground to exist in relation to it.

  2. The grey and black market will CONTINUE to thrive regardless of legalization due to the fact of the lack of locations and also pricing – one can continue to obtain quality product for 30-40% of legal pricing and also the convenience of obtaining via grey/black markets will trump set hours at a storefront.

  3. Maxime Lelièvre on

    I think the most important part of the legalization is allowing citizens to grow their own plant. It does not seem to be in Québec’s plans so far.

  4. Paul Merrifield on

    The penalties for selling or growing pot after legalization will be more severe than when it was illegal to grow or sell pot.
    It makes no sense.
    It’s easier to grow than Crabgrass for god sake!

  5. It’s important to keep the prices comparable with the black market. I would not even think of going to black/grey market if it is 10-15% difference. For the safety of it as well as hopefully better quality that licensed providers offer.

  6. Great article!

    As I had indicated when I completed the survey, the most important factor for me is being able to obtain my Canabis legally. I hate feeling shady or that I am a bad person, just for the simple fact that I enjoy consuming Canabis. It is very interesting to see all the data responses from other Canabis users and their reactions to the questions formed by TVAPE.

  7. Devon Korbage on

    Well done!
    For me I am really hoping for more variety! But I want to make sure I’m doing it legally so hopefully government stocks up! Thanks for posting all the data. Very interesting.

  8. I have a medical marijuana card and I seen the prices jump over the years. Everyone is spending big bucks to get to the top. Billions of dollars being spent. Imagine the Chief of Police to profit from the Liberal party. Glad I am able to grow my own.

  9. Most important, pricing, variety, and quality product. In order to defeat the black market, the quality and cost must be competitive with the black market. not $10 per gram, most established smokers are getting fine local product for 5-7 $ per g.

  10. Since I buy medical grade, I don’t see myself going to any other market for my product. If availability or potency drastically changed and the price was comparable, however, that would sway my vote.

  11. I think the one of the most important directions for legalization and regulation is to let the dispensaries continue what they’re doing but providing additional resources to help instead of shutting them down.

  12. I have been prescribed medical marijuana but get it from a dispensary. Price is great..lots of variety and the people there are super knowledgeable and helpful. When I hear the government talking about $10 per gram it makes me want to continue with the dispensary. Variety and staff knowledge is also important since I was recently started on marijuana by my family doc and knew very little about it .

  13. Your survey appears to have covered all the bases very well. Tommy Chong said it many years ago. “There is already a production and distribution model in place. Decriminalize, not legalize.”
    The government is only interested in profits and CONTROL. All one needs to do is look at who the players are in the LP’s. It’s actually laughable. You cannot make this shit up….

  14. Joe Lafontaine on

    I would like to try my hand at growing. Since I own my home the prospect of having it tagged as a grow house was a pretty good deterent from giving it a go.

  15. Barry Ferguson on

    Just puts pressure on Gov’t to use fair pricing, I only hope the supply for Medical Marijuana does not suffer in order to fulfil gov’t sales, since as I understand it, they will be buying from the same growers.

  16. Valley Girl on

    There is many “pot” smokers out there buying on the black market, they have their sources. Why would they stop buying from this provider to pay more money? Pricing, variety and quality of the product is what counts to users. Medical marijuana users will complain of the cost and do purchase black market as well to save $$$$. I am not really sure how I feel about legalization, as a long time user it isn’t going to change anything for me. I will use the same process I have been doing for many years, besides I have tried the “legal stuff” it really isn’t all that great for the price.

  17. It is clear that conveniency is a strong factor that will shape how consumers will buy the product. From location to variety, it is very unlikely that the grey/black market will lose their share of the market. So maybe that is something that the legalization process should take into account.

  18. There will be many factors but I think what consumers care the most about are: selection, price, and various forms of the product which includes edibles. Hopefully, Canada will fast track allowing edibles, concentrates, and other various products other than just flower and oil. If they don’t the grey and black market will continue to flourish

  19. It should be sold exactly the same as beer. Which in most parts of the country means that corner stores are able to sell it once they obtain the license to do so. If there is a market for beer in a particular area there is also a market for recreational marijuana. Why should govt run stores get all the benefits? Why not Mom and Pop run convenience stores that already have licenses to sell beer and lotto tickets? Why should recreational marijuana sales be any different?

  20. Vincent Morin on

    Surprised at how much people will want to grow their own marijuana. Quebec laws are trying to stop that…

  21. It surprises me that in your survey and in your article, there is absolutely no mention of organic medicine. The government/LPs will surely be using all the chemicals they can! The ONLY safe medicine is ORGANIC medicine … the only place to find it now, and in the future, is from the black market.
    This process of legalization is strictly for recreational users … and completely jeopardizes medical users, who are now expected to change everything about sourcing their medicine, and purchase non-organic product, likely at a higher price.
    In my opinion, the government ought to leave alone the medical program that worked very well (at least in BC), and introduce a new nationwide program for recreational users … let the folks for whom consumption of this sacred plant medicine is strictly recreational, pay the high price of legalization!

  22. For me the most important things are quality and price. I’d buy more for better stuff as long as it isn’t over priced.

  23. Legalisation of cannibis is paramount firstly to decriminalize possesion.
    Then we need a limit on possession or limit of plants say 4 or 5 plants.
    That will clear the prisons of quite the back log.
    Restriction of use like alcohol still need to be in place for safty reasons, prices for dispensories must be competitive with the market price ask Colorado if its working there?.

  24. One of the most important issues to tackle with legalization is the accurate detection of impairment. This must be endorsed by the government and adopted across the country. For example, I currently visit with customers who demand a drug test which by default includes cannabis. Cannabis takes 30 days (on average) to flush out of your system. This is not fair to the cannabis legalization movement.

    We need a device, similar to a breathalyzer to detect actual impairment. Simply detecting “use” in situations such as company drug tests, driving, insurance claims etc…

  25. Jason Vuong on

    I agree with control and regulation… but I think selling in only government run shops supplied by licensed producers is a bit too tight. Why can’t we just treat it as any other vice? The market should also be opened up to smaller, independent growers instead of the 40 or so big licensed producers (much like craft beer or homemade wine). It’s not more dangerous than alcohol or tobacco.

  26. Great to see the results from the survey and where the people stand. Definitely going to be interesting to watch it all play out and see how it grows and evolves with time. As a medical user I am looking forward to research being an open playing field for the first time ever and the in depth knowledge of use and affects that come with it.

  27. I wonder if it will lead to an up tick for medical prescription requests for people who currently get oils/tinctures from the grey market.

  28. I hope for variety, price and experenced people working in the stores to help people enjoy responsibly… also would be awesome to be able to grow your own like you can make beer…

  29. Just hoping the government do not jack the prices like they have with booze.
    It took years to get cherry coke and Vanilla Coke here. And I have to get semolina pudding mix sent over from England.
    Let’s hope the government let Canadians have fun with this one!

  30. Great article – I think the the medical segment may actually grow a fair bit in the next few years as a result of legalization, due to a change in the way some people view cannabis.
    I also believe the government will have significant growing pains with cannabis legalization; hopefully they will be able to make it so the black market will be significantly reduced.
    It’s going to be interesting…

  31. Good article!
    As much as I have been looking forward (since 1968) to the day that cannabis would be legalized, the Feds have made a complete cock-up of the process.
    It could be said that they haven’t legalized shit, they’ve just drafted new laws to funnel our money into the pockets of government and Big Canna. At the rate the LP’s are merging, we’ll probably be buying our THC limit-capped, the overpriced herb from the sole survivor (there can only be One!).
    If that wasn’t enough, they’ve created a Tower of Babel where the regulations of every province are different and god help you if you try buying dope from across the county line. Not surprised that Quebec won’t allow cultivation…don’t want the flow of campaign contributions from the usual sources drying up.

  32. The greatest threat will be the greed of governments. At the $10 price point, the black and grey markets will thrive. Governments will not make nearly as much as they’re anticipating. This could lead to increasingly draconian law enforcement. It will be analogous to the current black market for cigarettes. Overpriced cigarettes in stores versus cheap cigarettes from the reservation.

  33. Robert Thomson on

    Availability and potency are going to be two important factors without a doubt. As long as the government can maintain quality and fair pricing there should be few problems.

  34. I think the biggest factor in a successful legalization would be quality. People are afraid that the quality won’t be up to par with what they’re getting. Sure, there might be a problem with the amount of stores, within the city or within city limits, available, but online shopping has become bigger and bigger every year and people will adapt to that market no problem once it’s legalized, gaurenteed.
    People will keep coming back if the quality is there even if it’s limited or online availability.

  35. Randy MacCollum on

    In my opinion, the most important aspect of successfully legalizing cannabis, would obviously be pricing. The industry cannot be successfull legaly if it cannot compete with thier competition (black market, grey market). The province of Ontario only has eyes on profits. Thier taxing plan is not a viable plan and it will fail. Ideally, governments should be subsidizing legal cannabis, and we should be paying a fraction of what the LPs charge at the moment. If governments were SERIOUS about eliminating the black market, instead money grab, this is what they would do. The black market would eventually dry up, and the competition would be eliminated. This is how you do it. …but our politicians are so smart, …and greedy.

  36. I think that successful legalization will be up to the users to make smart chioces on when and where to use their product respecting users and non users alike hopefully laying to rest stereotypes.

  37. Erik McKeating on

    It’s really hard to say which of those factors I would consider to come out on top. I think most people would naturally consider pricing to be the biggest issue when it comes to legalization. Obviously if there is a steady black or grey market supply standing by at a substantially lower financial cost, it’s seems likely most people will do what makes to them the most economical sense. I could only see people paying more on average for legal market product if it was on average much higher quality or potency, which we know probably not to be true. I think availability is important because if you can’t market your product due to supply chain exhaustion then there will be a lot of disgruntled cannabis consumers turning back to the black and grey markets for cannabis products and the government loses that revenue. I think availability is really important because if you can’t get product to the consumer, then they will simply buy elsewhere – losing that revenue and sustaining the black market as a result. I think potency for many people, especially for regular consumers, will determine whether or not they purchase their product from the legal market. If the legal market cannot supply or sustain a constant selection of high potency strains or products then I suspect many will go looking elsewhere. I think it’s safe to say that a sizable percentage of consumers are willing to pay more for higher potency product, regardless if its legal market or not. There is also then the issue of selection, both in strain and type of product. As the types of cannabis products and methods of consumption have diversified, the legal market will need to compete quite fiercely in this arena. The legal market needs to ensure that it is maintaining a certain level of diverse strain and product selection (i.e edibles, concentrates, extracts, oil cartridges, accessories), otherwise consumers that have perhaps made the switch from botanical to oil-based, or maybe can only consume it orally, will have no other choice but to search for other vendors, legal or not. I suspect the first two years or so of legalization will be quite turbulent. there may be possible supply chain shortages or disruptions combined with a limited selection of strain and product, keeping many consumers out of the legal market for that period of time. I think as time progresses and the legal market establishes itself, supply will not longer be an issue. Through trial and error the government will no doubt slowly begin to allow the introduction of cannabis products other than botanical onto the legal market otherwise it would be far too easy for the black market to sustain itself.

  38. Medical cannabis prices need to match that of the black markets if not go a bit lower especially if the government wants to stop criminal entities or allow those black market sellers to go legit

  39. J.James Shewchuk on

    Finally we are moving in the right direction. Hopefully legalized cannabis will lead to better health.

  40. Chris O'Grady on

    When the government gets their hooks deep into this industry, it won’t be good for the consumer..

  41. The most important thing is that people do their research and know which strain is going to be best for them.

  42. I believe the most important factor for Canadian cannabis legalization will be pricing, followed by availability and variety.

  43. I think prices/taxes are going to impact black market vs legal cannabis the most. I think the biggest thing standing in legalization’s way is how to deal with drivers who are high, and how to deal with how to assess that.

  44. I certainly can see a growing trend where people seem much more open about their marijuana use. I think people communicating about it more openly is going to reduce the stigma with pot use. That, in of itself, will most definitely contribute positively towards legalization.

  45. Billie Mandock on

    I’m still curious how this will work for employers drug testing. I smoke and I’ve had to turn many jobs down due to testing urine. I smoke on my own time, ridiculous.

  46. As with everything the government has to make sure they know what the customer wants. This survey should give them great in-site into that. Sure hope they do things right if they want to see the results they are expecting.

  47. Price, variety and the quality of the product are all extremely important. The grey and black market will probably always be around in some form particularly if the legal market is only selling flower product at first. The sooner the legal marketplace begins to sell a variety of products at decent prices the better for the goals of legalization.

  48. karen veldhuis on

    The most important factor in the legalization of pot is the accessibility and product knowledge that the current stores and dispensaries provide. I can select product that I know is safe and caters to my personal needs. I like the variety – CBD oil/shatter/bud. The stores that have been assisting people for the past few years should be allowed to remain open and it provides a more free market without sky rocketing prices.

  49. Most important is going to end of being pricing and variety, people will always find a way to get what they want, so competitive pricing and a wide array of options is going to bring people away from dealers

  50. Shane Davidson on

    I find it very interesting how many people want to attempt to grow their own after legalization.

  51. Melanie Telford on

    I have a prescription, and buy online. If better product and price become better than what is available online I’ll definitely buy elsewhere.

    I’m not sure if tvape thinks it would have influenced the outcome of the polls, but you can get some tax refund for buying through medical dealers when you have a prescription.

  52. When purchasing cannabis the most important factors are quality and price. When growing outdoors the concern is being in possession of an amount that will last throughout the year until the next harvest.

  53. Better pricing is definitely a must for going towards licensed producers instead of the black market. Legal cannabis is a bit expensive right now…

  54. I think making sure weed is legalized on time is key. But, I do certainly hope they consider that there are *many* ways to consume weed and that they need to expand their offerings in view of that. This might time take time as it seems the government is still having an internal debate over their support for weed legalization vs. trying as much as possible to not encourage its use (through limiting its business potential imo)

  55. I don’t think the government is able to do this by themselves. Their plan is woefully inept. To take over the marketing from what is now in place is a monumental job. To actually make a dent in the way cannibas is marketed a lot more resources are going to need to be applied. If they don’t get a good start they will never eliminate the existing prohibition created structure.
    Availability, product strains, and cost will be the determinations factors. The government will never be able to compete unless they engage the existing business model.
    Yes I would like to see licensing and product testing because all the new ways we are ingesting needs over site, which is what the government should be focused on. And I don’t see why they shouldn’t have there own retail outlets but without privatizing and allowing it to be sold in private outlets they will never mount a successful takeover of the existing model. At the very least they need both.

  56. I was recently prescribed medical cannabis by my family doc. I had never used it before and it works better than any other med that I’ve tried. I can get it legally from mail order legit sellers but the cost and convenience is prohibitive. I use a dispensary in Hamilton and a major factor for me is the cost, the convenience and the knowledge of the staff and variety. Being a newbie to medical cannabis I needed guidance and everytime I go there they are super helpful. Once legal I think main factors for me will be cost…availability…knowledge of staff and variety. I’ve heard the government considering $10 per gram and that is way to high and I’d continue to use black/grey market.

  57. Interesting breakdown.
    I notice a lot of home growing kits becoming available at the likes of Costco. So there’s certainly a market there
    Are you showing this research to the rule makers?

  58. Interesting article. In my opinion the recreational cannabis industry should adopt the same standards as some of the medical supplieers would provide lab results of strains so people know what they’re getting. I also think there should be a better system, something like leafly for people to submit information about their experiences with different strains. I also think that medical suppliers should be collecting information from their users to refine the ability for users to find the desired affect.

  59. Rodney St-Amand on

    A functioning system turned over to government is bound to experience some hiccups. Until it resolves these, it will be necessary to have alternate sources.

  60. Very interesting article.
    I have participated in a survey about all of these things. I was very surprised about all of the questions…but now reading and understanding the outcome it is really good.
    One thing I should say, the government is able to give the same price as a dealer was …and we should be able to buy it in ounce, Hope it will otherwise the black market will still exist.

  61. Jennifer Diamond on

    As a medical marijuana patient, the most important issue for me after legalization is availability. I have already found that over the last few months I have had to change licensed producers due to shortages of certain strains and CBD oil. For me this is a great concern as I have been able to reduce my daily pill intake from over 20 pills a day to only 1. I do NOT want to go back on benzodiazepines, anticonvulsants and the rest of the posion that I was taking a year ago.

  62. I think ensuring that pricing is competitive is going to be huge in legalization. If prices are higher, chances are people will still opt to get their products from the grey/black market.

  63. The most important factor for successful cannabis legalization is fair pricing and availability. The prices need to be on par with black market, and it needs to be easily available to anyone (over the age) who wants it. In NS, its only going to be available in certain NSLC locations. They have increased the amount of outlets since the first announcement, but many people still have to drive 45 mins or more to get it. I believe either all NSLC should sell it, or they should allow licensed dispensaries to open up.

  64. great article, great points brought up as far as the 4 pillars are concerned. imo pricing and variation availability will be the main driving factors in this upcoming market and i already know for a fact that ontario cannabis stores will not be able to match grey or black market pricing @ $5 per gram … this is not due to a lack in desire to do so, it’s simply a matter of operating costs which small producers working outside the legal network simply do not incur (employee salaries, benefits, cpp contributions, building leases, cost of maintainance for production or storage after curing, drying, extraction, packaging, bar code labelling for improved transparency like in other industries, marketing costs, licensing fees just to name a few of these. so there you have it, the governments’s only hope to be competitive is to make it criminally not worth it for others to get caught growing and selling (i.e. via severe criminal charges like in the opioid market for example where the latest changes are significant … 10 year sentences for trafficking). this is counterintuitive as the government has already found out through medical licences to produce for personal consumption … how the hell can they possibly police 100 000 people (and likely more to come if the government tightens the belt again) who grow for themselves at home or elsewhere and how much they gift/sell to others for the prized effect?
    the desire to “shut down” the black and/or grey market is untenable and the sooner the government realizes that the better for them and the sooner they can focus on things that they can control: like strain variety, seed quality, thc percentages and overall product quality with guarantees to appointed growing standards (like vqa – vitners quality assurance – in the ontario wine industry). that may be a far more viable alternative for the government to obtain a competitive edge in this industry. afterall, people can purchase grapes and make their own wine (as some people do, or get other small businesses to do it for them at a reasonable price) but that does not mean that a winery produced wine under the vqa label sells for the same price per bottle (in fact, it’s usually from 3 to 10 times more expensive per bottle and plenty of people pay for it through the lcbo).
    some food for thought regarding the poll conducted by Tvape: main drawback is that all people polled already use vaporizers/vape pens and it is reasonable to expect that they are consumers already. at present, this group does not accurately reflect general opinion across the country as there are a few generations raised on the “reefer madness” mantra and they are unlikely to change their perspectives overnight. this segment controls more cashflow compared to the up-and-coming generations that have yet to secure a mortgage (if they finished school and have a job already) and start their own families. furthermore, i’d like to add that it’s a bit worrying to see how many adults over 45 years of age who try edibles for the first time … have bad reactions and end up at the local emergency departments! that is concerning … because there is no accountability as to how the batch in question was produced (and that is a very big gray area in itself). how many government licenced growers have been caught using just myclobutanil alone – aka as mv40 in the industry? … that is just one banned fungicide out of many; main side-effect is hydrogen cyanide release when heated. there are plenty others with negative health effects as well and they are still being used in the industry because privately owned companies cannot afford to lose crops. that should be the main area of focus of Health Canada and the Canadian government if they trully wish for Canadians to enjoy cannabis and reap its benefits (there are more than 25000 uses for cannabis products btw, anybody who does some digging will find this to be one of the most versatile plants ever discovered on our planet; it is no coincindence that cultures have been cultivating it for millenia all over the globe and on both sides of the equator).
    as a side note, mv40 is widely used in the wine making industry being among the most commonly used fungicides in the niagara grape growing region … but the government is ok with wine made from grapes grown with mv40 sprayed on them as long as the wine/must is not heated to release the hydrogen cyanide! it’s ok to ingest mv40 in small amounts but not to inhale heated mv40. alternatively you can buy napa wines that don’t use mv40 … they use roundup instead! good luck to all wine lovers.
    to close this off, i would like to wish everyone at Tvape and in Canada a great summer. should be a fun ride!

    1luv

  65. I participated in the survey written about here and I appreciate TVape posting the results here.

    Let’s face it, from a business perspective alone, our government will profit immensely…now only if they can spend it wisely.

  66. Joseph Kavanagh on

    I still don’t see much in the way of support for people who want to grow their own. One of the reasons pot is called weed is because it grows like a weed. With a fancy setup like hydroponics and massive lights one can optimize amount of plants in a small area but it isn’t necessary. The individual is not growing for market and does not have to risk mold and damage to dwelling with hydroponics. Soil, while less efficient is also not damaging to rented dwellings. When growing one or two plants in an apartment it is the best way to go. Yet no one ever brings this up. Wake up people!! When I make homemade beer or wine I don’t buy a 5000 gallon vat just because the breweries and wine makers do. However, most likely the individual who rents is most likely going to be left out in the cold because no one is educating the general populous and the landlords are afraid that people are going to set up hydroponics and ruin property like the many boneheads who set up poorly thought out grow ops in the past.

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